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The dashboard is a project’s summary: how visible your brand is in AI answers, how that’s changing, and who else the answers are naming.

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Filters

Every number on the page follows the filters at the top:
  • Date range — the last 28 days by default. Pick a preset (last 7, 14 or 28 days, this month, previous month, quarter, year) or any two days on the calendar. Each figure is compared with the period of the same length just before it.
  • Model — all five assistants together, or one at a time.
  • Segment — all prompts, or just one of your segments.
The dashboard filters: All Models, Segments and Last 28 days
The date range picker open, with presets and a two-month calendar

The date range: presets on the left, or any two days on the calendar.

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Headline figures

Headline figures: Share of Voice 13.2%, Visibility 94.2%, Used as source 12.5%, Avg position #1.8

The screenshots on these pages come from a project tracking Notion in the US, on all five assistants.

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Over time

Brand Visibility Over Time and Source Score Over Time chart those two figures over the date range. Each chart has two switches:
  • By model / Combined — one line per assistant, or a single line for all of them together. By model shows which assistant is moving; Combined shows the overall trend.
  • D / W / M at the bottom — one point per day, week or month. Weekly and monthly points smooth out day-to-day noise on long ranges.
Day-to-day movement of a few points is normal — assistants don’t answer the same question the same way every time. Read the trend.
Brand Visibility Over Time, one line per assistant over 28 days
Brand Visibility Over Time, combined into one line, weekly

The same chart switched to Combined, one point per week.

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Visibility by model

A table of the leading brands against each assistant, showing each brand’s visibility on each one. Your brand is always the first row. This is where the assistants’ disagreements show: the same brand can lead on ChatGPT and be missing from Perplexity. Brands are ordered by their best showing on any single assistant, so a brand that dominates one assistant isn’t hidden by a low average.
Visibility by model: each brand's visibility on ChatGPT, Copilot, Gemini, Google AI Mode and Perplexity

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Share of Voice by Ownership

Every brand mention split three ways: your brands, competitors, and everyone else. It’s only as sharp as your markings — mark competitors, your own brand and your other products on the Competitors page. See Brands and competitors.
Share of Voice by Ownership: Your Brand 13.17%, Competitors 22.75%, Other 64.07%

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Competitor Analysis

The brands the answers name most, ranked by visibility, with each one’s average position and share of voice. The full list, and the controls for marking brands, are on the Competitors page. You can export it as CSV from here — see Sharing and export.
Competitor Analysis table with average position, visibility and share of voice per brand

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Prompts

Each prompt with your visibility and average position on it. Sort by visibility to find the questions where you’re missing, then click a prompt to read its answers.
Prompts table with visibility and average position per prompt and per assistant

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When numbers are still coming in

While a run is in progress you’ll see a Collecting data notice, and empty charts say they’re waiting rather than showing zero. The page refreshes on its own when the answers land.